Many roofing contractors don’t want to do roof repair business.
Much of this is due to the false perception that there is little opportunity to earn a profit while doing repairs, but for years Roofing Insights has attempted to debunk this narrative.
Aiding in our quest to promote the value of repair jobs is a man by the name of Tyler Griffin.
Griffin is the owner of American Home Contractors of VA, and his company has dominated their local market by choosing to see repair jobs as a chance to build contacts for future full-roof replacements.
Says Griffin of seizing the opportunity for repair jobs:
“It’s a relationship building opportunity to provide the customer with a great service and be there when they’re ready to do a project, whether that’s now or in the future.”
“The more that 50-year roofs get put on, the more that you have to find other ways to service people.”
To handle all the repairs his company has gradually become inundated with, Griffin has hired five full-time technicians. All of them are well-qualified and available at any time because they are W-2 employees of American Home Contractors of VA.
Griffin says this business model works for him because, as mentioned earlier, doing repairs is about more than just fixing a small problem for a customer. It’s also a great way to endear a business to customers by showing that the business is willing to handle all the customer’s needs.
“Repairs are important if you can provide a great service,”
“Even if the roof is in good condition, it still needs an inspection, caulking of flashings, or pipe collars. All of that still happens when you get on a roof.”
Griffin advises other businesses to adopt his stance on repair work, but he also says that to outfit an excellent repair crew, businesses need to offer excellent compensation packages.
At American Home Contractors of VA, Griffin offers his employees not only full-time salaries, but also attractive bonuses if they meet their quotas.
“You have to pay well to retain guys who are willing to pull out a 40-foot ladder and climb up on a three-story roof,”
“That’s why repairman is certainly not the easiest position to fill. It’s a challenge and you always have to be recruiting and looking for high-end talent.”
Are you interested in learning more about how to build a repair crew of your own?
Become a student in the Roofing Business School to get access to more of Tyler Griffin’s exclusive content!
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